Kognity | VP Marketing
As VP Marketing at Kognity I have the overall responsibility to ensure rapid and cost effective ARR growth through marketing activities. I do this by using marketing best practices across the entire customer journey, from awareness through renewal purchase. I lead, coach and organise a fast growing team that have fun at work and develop a best team in place culture. I also have the overall responsibility for the brand and external communication for all our markets making sure branding, positioning and messaging are aligned and implemented across all teams at Kognity. The goal is to radically improve learning for students across the globe. In 2022 Kognity has customers in 109 countries and counting!